What Does a Graphic Designer Do?

A picture speaks more than your words. When we talk about pictures, then it is not a cakewalk. It depicts your emotions, and not everyone is as skilled, who can translate your words, imagination, and thoughts into visualization. 

A person who can create texts, thoughts, ideas, and creativity into beautiful and speakable pictures is known as the Graphic Designer. Undoubtedly, you have heard this profile, and some of you also know them. But it is wrong to say that these are only meant for creating visualization. 

So, this article provides you with a detailed explanation of what does a graphic designer do, what are its roles and responsibilities, how to hire these Graphic designers, which mode (Onsite/Freelancer/ Remote) is best to employ Graphic designers, what are the best available options you have to hire Graphic Designer on all modes, what are the pros and cons of hiring Onsite/Freelancer/ Remote Graphic Designer, and which mode can provide you the best result.

Let’s start to explore more about creative personality. Firstly, check out what are the roles and responsibilities they have.  

Skills Required for Graphic Designer

In the above section, we have seen who is a graphic designer, but the question is how they become a graphic designer. What are the skills they possess to become a graphic designer?

So, in the next section, we will discuss what are the skills required to become a graphic designer.

First of all, it must be clear that your design must hold a unique value in the market to attract consumers in a large volume. It means your design should speak louder than your words.

Furthermore, you must possess the basics of UI/UX designing. In addition, It is mandatory to have a well-versed and deep knowledge of HTML, Adobe, Typography, Photography, designing,  graphic design business, PowerPoint, Microsoft tools, and CSS. The candidate must hold a proficient level of creativity to excel in the concerned field.

The person must have a good command over communication skills. It is a must to be collaborative and able to understand the teams’ concepts so that they can depict the teams’ ideas in visualization. 

Only the people who are strategists, leaders, punctual, proficient in time management, and have the ability to take their creativity to the moon can grow in the long run in this business. These are some of the skills that a graphic designer must possess in order the take the company’s growth to greater heights.

Now, in the following section, we will see what a graphic designer does. Let’s start to explore more about Graphic designers. 

Tasks of Graphic Designer

Before elaborating roles and responsibilities of the creative designer, it is assumed that the designer must have an eye-catching portfolio that may contain a variety of innovative designs like a well-structured website interface, advertising templates, magazine covers, posters, product varieties, games designing, Logos, social design logos, etc.

Make sure you have your portfolio to represent your introduction. In addition, you also need to fulfill the below prerequisites. 

As a Graphic Designer, You Should be able to understand the client’s requirements exactly.

You should be well-versed in using different media tools like computer-aided design (CAD), Photoshop, Illustrator, etc. Additionally, you should also be eager to adapt to new technologies. Meeting with the manager or client regularly to discuss your daily progress report is a significant aspect of determining the dynamic growth of your business.

In addition, exploring the future strategies for your business shall uplift your business model instantly. It will help you in elaborating your design to the client or manager and make changes accordingly. You can also illustrate different and creative ideas for new or existing projects. This shall help you in defining the current design with artistry so that they should look more attractive, and cost-effective.

You should regularly check that your creativity is in accordance with the client’s budget.  It is your responsibility to ensure that your inventiveness is both pleasing and cost-effective. It shall enable you to represent your ideas and concepts in front of the management and establish synchronization with the teams. It must be noted that you are always ready to accept your flaws and be able to work on them.

After knowing about what is graphic designing, its roles, and responsibilities, you may be planning to hire Graphic Designers for your websites. Furthermore, you may also be stuck on how to hire these creative designers. So, don’t worry, read below and find the solution to your query.

Worth exploring: Graphic Design Vs Web Design

How to Hire These Graphic Designers?

To hire creative designers you have three options:- one who will work on your office premises, Secondly who will work without under management (Freelancers), and another who can work for you across the globe but not in your office (Remote Employees). Although there are no changes in their responsibilities but hiring process is different. Let’s check out the hiring processes for different employees. 

Let’s begin with the process of hiring onsite graphic designers. 

Process to Hiring an Onsite Graphic Designer

Firstly, it must be noted that the Advertisements on social media platforms have to be properly reflected. Simultaneously, it is important to elaborate on your requirements briefly.

After that, HR will call multiple candidates for onsite interviews, and arrange meetings as per the schedule of the management and candidates. This could be the fussiest task for HRs because sometimes management doesn’t have time and sometimes candidates do not have time. (Many Candidates get rejected from this round only).

After successfully scheduling the meeting of the candidate with management, it must be ensured that no one cancels the appointment, or else the complete process will need to be revised. After having a fruitful round of conversation, then the technical round begins. Next, the candidate waits for the day of the result declaration. (It is pertinent to note that from the list of hundreds of candidates, only a few are selected).

After that, once again a discussion round needs to be arranged. At this point, most documents need to be verified. After document verification, a salary negotiation round takes place. Then HR needs to wait for the candidate’s reply. If a candidate accepts the offer, then they need to send their confirmation to HR. After that, HR will send an offer letter to the selected candidate. Again HR has to wait for the candidate’s response.

At last, still, there is no surety that the selected candidate will definitely join the company. The above-defined process for hiring a graphic designer will take almost 30-45 days. It is possible that the candidates even after accepting the offer letter can reject the offer and shall join another organization. In this case, HR will start looking for candidates again.

If the candidate joins the organization, the employer shall need to invest a huge amount to retain these employees. After spending a lot of money on their maintenance, there is no assurance that they will complete the project. 

Take a deep breath and wipe your sweat after knowing the process for regular employees. Now let’s look at how to hire freelancers.

Process to Hire Freelancers Graphic Designers.

The company’s HR will search candidates on different platforms like Linkedin, and other job portals. HR will check the complete details like review(if any), and samples on social media. If they like the candidate’s work portfolio then they will start approaching that candidate.

Usually, the candidate will respond in 2-3 days. After that, a conversation usually takes place, usually the interview. After that, HR will ask to send some samples or can assign the task related to the project as a technical round.

This round will decide whether the candidate is suitable for the job profile or not. Then HR sometimes calls personally or sometimes illustrates the requirements of the project via email. Then a team will be assigned to the candidate and they need to work collectively with the team.

In case of a mismatch in the project requirement, the candidate needs to perform the task according to the client’s requirements. Sometimes candidates get delayed in delivering the project at the right time. This time, again a new problem arises for HR, they need to collect the project updates and encourage them to submit their work on time. In addition, so many other problems take place at this time in front of the HRs. Beyond that, what kind of quality these freelancers will provide you no one knows. 

Furthermore, the company will approach freelancers when they have a meager budget. However, companies will not prefer to be freelancers. Instead, companies prefer to hire virtual graphic designers.

Process to Hire Remote Graphic Designer

Firstly, you have to visit offshore service providers like Invedus.com. Then, you have to submit the necessary project requirements there. After that, the selection of the candidate is made from the list of options. When the candidate is selected according to your project requirement, the individual is expected to start immediately working on the provided project.

I hope now you shall have a clear understanding of the hiring process for Onsite/Freelance/ Remote graphic designers. 

Now, you might be scratching your head, about which one is best fit for your organization. Let’s explore the related facts and figures in the further section below. This will help you to find the best candidate for graphic designing.

What You Should Check Before Hiring a Graphic Designer

Hiring the right and deserving candidate for your organization is a Herculean task. But you can make your hiring process smoother by following the below points. 

Firstly, the candidate’s background needs to be verified thoroughly. It must be examined that the skills they possess are analogous to the resume they are submitting. After that, the candidate is given the relevant task as per his/her project requirement. It is the duty of the employer to match their work from the samples available on their social media platforms.

It is necessary to check the candidate’s behavior and attitude and ensure that they are ready to adapt to the environment according to the organization’s framework.

After that, the management team keeps a keen eye on checking how efficiently the candidate is using the technologies and how much they are eager to adapt to the new and advanced tools. It is a must to check their confidence level, as this can help you to identify how much they can adapt and adjust themselves in the organization. 

Note: These are just suggestions, you can work on these suggestions according to your requirements.     

However, we can assist you in finding the best graphic designer for your organization. In the further section, we will elaborate advantages and drawbacks of hiring each type of employee. 

Let’s elaborate on each employee’s benefits and weaknesses.

Pros and Cons of Hiring Onsite/Freelancer/ Remote Graphic Designer

Well, it is difficult to say that any of the hirings is not worth it, however, this may vary from business to business needs. Let’s start with knowing about employing an Onsite Graphic Designer.

Onsite Graphic Designer

This designer is meant to work on the office premises. Though this hiring is considered to be one of the best hirings. But it is not perfect at many stages. Let’s check out what are the drawbacks and advantages of this employment.

Pros of Hiring an Onsite Graphic Designer

• These employees work under the management and with team collaboration.
• Chances of high productivity in their work.
• Management can take the work according to their requirement.
• Work effectively on the organization’s premises and work to strengthen your brand.
• Work only and only for your brand, responsible for taking your brand to the next level. 

Cons of Hiring an Onsite Graphic Designer

• It is very difficult to retain these employees for long-lasting.
• They often show irregularity in their work.
• Their hiring task is one of a lengthy and expensive process.  
• Companies need to manage other expenses of their employees like paid leave, medical insurance, allowing work from home, managing gadgets, and purchasing special software to keep an eye on their productivity. 
• You can not claim them for results. 
• Companies need to give them bonuses and annual hikes.  
• Companies need to spend a lot on employee training. 

These are a few circumstances that you might feel while employing a regular graphic designer for your organization.

Freelancer Graphic Designer

These designers are least engaged with business graphics, and challenging to work with them. Basically, companies approach them when they have a very low budget. Let’s know about them more in detail.

Pros of Hiring a Freelancer Graphic Designer

• Companies need not to work more on their retention.
• They hired at affordable prices.
• Companies don’t pay for their holidays. However, this factor may change from organization to organization. 
• Businesses will get more work in less time.

Cons of Hiring a Freelancer Graphic Designer

• You can not expect the quality of work from them as they are not working under management.
• They are not liable to respond to your queries.
• In case you ask for making changes sometimes they are creating nuisances. 
• The worst part of this type of employment is they will remain with you till then your contract is with them.
• In this employment what graphic designers do, is that they start embezzling your company’s data and use it for their purpose, and sometimes they sell your company’s data as well.
• Often these freelancers do not submit their complete tasks on time as they are not bound by any contract. So they start misbehaving with the organizations. 
• It has been seen that many times organisation faces clashes with these employees. 
• You can not review their services on any platform, therefore it is difficult to identify the correct person for your organization.

Remote Graphic Designer

It is one of the best solutions that companies can use. These employees are a combination of regular and onsite employees. Though they are not direct employees, and can be one of the best alternatives for any organization. Let’s check out how these virtual assistant graphic designers can take your business to the next upper level of your success.

Pros of Hiring a Virtual Assistant Graphic Designer

• It is one of the easiest hiring processes. 
• These employees are responsible for providing you with the better result. 
• Their accountability is long-lasting to take your product and services to the topmost searches on Google. 
• They work according to your time shifts and requirements.
• They are affordable and productive as they are bound by the contracts. 
• VA Graphic designers need to serve you the best services otherwise many people start giving them negative reviews on their main organizations. 
• You can opt for the best remote Graphic designer by viewing reviews on their websites.
• These employees work under management so they are accountable for giving you the results according to your requirements. 
• These employees are working as regular employees for your organization only they differ from onsite regular employees as they are not sitting on your office premises. 
• Organizations need not compromise on the quality of services. 
• These Graphic designers are well-versed with the latest technologies and trends. 

Cons of Hiring a Virtual Assistant Graphic Designer

• You are not directly engaged with the employee as you engaged with the onsite employee. 
• Companies may face a few communication problems.
• Sometimes the internet is not working. 

Before You Leave…

So, in the above sections, you have learned about Who is graphic designer, what does a graphic designer do, How many types of graphic designers you can choose for your company, which one is preeminent for your organization, what things to keep in mind before hiring Graphic designers, and what are the skills required for the graphic designing.

I hope we are able to provide you with complete details about what do graphic designers do and which graphic designers can give a boost to your business.

However, these suggestions are based on real-life experiences but still, these can vary from situation to situation. We advise you to take the decision wisely when hiring Graphic Designers.