Graphic designing is an essential base of a website through which any company can instantly prove to be a good choice for its clients. Generally, through graphic designing companies portray their working culture, ethics, and fundamentals which turn out to be a mass attraction for competitors as well as clients.
Since this job requires a good amount of creativity and expertise, companies refer to well-experienced employees for hiring them. But hiring a professional can be a burden on the budget for some companies and small businesses. Thus, they prefer to outsource graphic design services. Does the question still remain the same as to why they prefer outsourcing a graphic designer?
To help you understand these things, we will briefly guide you through outsourcing in graphic design. We will also help you to understand the benefits and the major scenarios regarding the outsourcing process.
Benefits of outsourcing a Graphic Designer
There are several benefits of an outsourced employee, such as:
- They can be an ideal choice, in terms of cost-effectiveness.
- They are experienced professionals; thus, you don’t need to train them on the technological verse.
- In most outsourcing companies, outsourced employees are available 24/7 for your assistance.
- They can help you channelize your vision regarding a project and can also provide you with the necessary advice if required.
While there are many benefits of outsourcing a graphic designer, there are some reasons when you shouldn’t hire an outsourcing employee in any way. Such reasons are:
- If you are planning to build a company culture.
- You will not be able to retain the ownership of your brand.
- You are not able to work with micromanaging.
What Type of designing work can be asked from an Outsourced Employee?
When you outsource your graphic design work, there are several things that you can ask an outsourced graphic designer. Among all the necessary details it is important to know how these designers can help a company.
Here are some of the tasks, a company can assign to their outsourced employees from time to time:
1. Company Logos
The main task that is mostly assigned to graphic designers is creating logos. The brand logo carries a lot about the brand, many companies constantly try to upgrade their logo from time to time to make it better and more versatile.
An outsourced employee can help you with a timeless and effective logo displaying all the attractive initials of your company.
2. Website Graphics
In order to create an attractive website, it is necessary to have good designs on board. The Ux/Ui and several homepage designs are the base of your website, you might need an experienced employee to help you with these kinds of designs.
3. Social Media Marketing designs
Social media advertising posts are really important, you need some very profound and creative to display all the information in a single design.
While an in-house employee might face issues doing all these social media advertisings, outsourced employees will hardly face any challenges doing these tasks within the time assigned to them.
4. Presentation and annual reports
Designing reports and presentations are not everyone’s cup of tea but it plays yet an important part in displaying necessary information to competitive companies and presenting to their own clients. An outsourced employee can also help you with such things.
5. Email Marketing designs
Many people might not give preference to this format but newsletter designs have way more important in email marketing than they think.
A concise and well-constructed newsletter design can surely grab more attention of your target clients easily. A company can outsource the graphic design of such a newsletter as well while working with an outsourced employee.
How to effectively hire an Outsourced Graphic Designer?
Although many companies don’t go forward with the traditional hiring procedure or maybe a small interview due to the label of professional outsourced employees yet if any company feels willing to interrogate their candidate, then they are authorized to do so.
Here are some of the ways you can get to know more about the qualifications and experience of your outsourced employee:
Step 1 – Checking the portfolio of the outsourced candidate
Many Companies are fond of portfolio evaluation of their outsourced employee due to their traditional working environment and ethics.
It is completely understandable to get the knowledge of the employees you are working with and it creates a sense of relief and trust on the client-side before assigning any work to their outsourced employee.
Step 2: Taking Interview
Companies generally have a brief interview in mind before hiring an employee, they already have a list of questions that they wish to ask their outsourced employees before hiring them onboard.
In some cases, companies can even look up the minor questions and read the rest of their report through their outsourcing company or they can simply open some google questions to verify their knowledge and experience.
Step 3: providing a sample task
Assigning a task is a company-to-company choice to see the work of the outsourcing company and decide whether they want to work with them or not. While many companies directly hire an outsourced employee after the interview.
Some companies try to follow the traditional rule of hiring. We believe that both of these rules are accepted because ultimately, it’s the choice of the company how they wish to hire an outsourced employee.
What is the Cost of Outsourcing a Graphic Designer?
According to many official surveys around the world, we can surely see that hiring an employee is considerably higher in many countries with several obstacles to overcome in the way. Managing high quality is the requirement of most of the companies but we should remember the cost we are paying to get those services.
On the other hand, there can be a great alternative to these highly paid jobs that are simply opting for outsourcing.
Many multinational companies still believe that hiring an employee is far more burdening on them than simply outsourcing an employee, which will likely hold far more days of experience and certificates.
When a company believes to outsource graphic design jobs, they are cutting the cost by one-third of the actual amount that was needed by an in-house employee. Thus, making outsourcing an ideal choice.
Outsourcing graphic design services provide a lot more exposure to a company than in-house employee services. We, at Invedus, sincerely look forward to helping our clients get the best of new strategies and new technologies. Thus, we provide very cost-effective services through our professional graphic designers.
As we believe that, this can surely help companies in envisioning the better for themselves and getting hands-on all the professional experience through our experts.
By outsourcing graphic design work to India, we have made this possible for our clients to get better and elaborated services at their doorstep without the hassle of hiring for the right candidate and spending several hours.